❖ Heads up! This article is only intended for Agency Managers.
Are you looking for ways to share your agency with the community? Would you like tips on showcasing your agency’s profile, volunteer Needs, events, and more? There are plenty of effective strategies for telling your agency’s story and inspiring volunteer and community engagement!
Link sharing
You can find links to share with your community in a few places on your Agency Manager dashboard and from the front of the site too!
Agency Profile Page
If you'd like to direct volunteers to your Agency's profile page so they can learn more about your goals, mission, and volunteer Needs, then create a custom link in the Edit area.
1. Go to My Agency > Edit.
2. Under Basic Information, create a custom link in the Customize Link field.
3. Be sure to click Update Agency Info to save your changes.
4. Copy the link and share it in emails, newsletters, social media posts, etc.
Agency Needs
Want to share all of your Agency's posted Needs with the community? You can!
1. Go to My Agency > Needs.
2. Scroll to the bottom of the page for a link to your List of Public Needs.
3. Copy and paste that link wherever you want to share it with the community.
You can also go ahead and direct volunteers to a specific posted volunteer Need.
1. Go to My Agency > Needs.
2. Click the Need you wish to find a link for.
3. Copy the Need Link and share it in emails, newsletters, social media posts, etc.
Agency Events
Events and Needs are different things. Needs are volunteer opportunities that you create for your Agency. Events are for volunteers and community members—non-volunteers—to attend without any volunteer obligation attached. You can share links to your events to try and bring more attention to your Agency, showcase what your Agency does in the community, and even highlight what volunteers get to do when they volunteer with your Agency!
1. Go to My Agency > Events.
2. Click View for the Event you wish to find a link for.
3. Click the share button and start sharing with your community.
Social Media
Social media is a great way to spread the word about your Agency to the community. You can share your Needs directly to your social media accounts! You can also copy any of the share links on your dashboard to a social media post! Be sure to link your social media platforms to your Agency profile so volunteers can follow you there too.
You can add, remove, or update your social media links at any time from the Edit > Links area of your Agency Manager dashboard.
These appear on your Agency's profile page under the location segment.
Do you want to directly share your Agency's events, Needs, or profile page on social media? You can use share buttons to post to Twitter or Facebook, or to copy a link to share!
Want to share your Agency, Need, or event on another social media platform? Just click the Copy Link and share it on whatever social media that your organization uses!
Volunteers
Your volunteers can be some of the best marketers on your team! Encourage your volunteers to share information about your Agency, post links to Needs on their social media, or bring a friend to the next volunteer Need they sign up for. There are plenty of ways you can tap into this resource while expanding your community reach.
Best Practices
Here are a few best practices to keep in mind for a successful Agency promotion:
Use clear titles.
Keep in mind that people may be scrolling quickly through a list of Needs and events.
Avoid generic titles—like "Volunteers Needed"—and be specific!
Include related links.
If you need volunteers to help with an event, include a link to the event in your Needs posting, and vice versa.
Keep paragraphs short.
Try to limit paragraphs to 2 or 3 sentences to ensure easy reading on any device.
Use formatting.
The Text Editor has options for bold text, headings, bullet points, numbered lists, and more!
Clear and well-executed formatting can make your posts easier to read and respond to.
Use graphics.
The ability to upload graphics into a post is another feature of the Text Editor.
You can include event flyers, photos, and other images in your Need and event postings.