❖ Heads up! This article is intended for Site Managers.

Want to track your site's performance? Google Analytics can provide insights into visitor traffic, popular pages, and the engagement of your Needs/Opportunities and Agencies/Programs.

To set up Google Analytics, you'll need to understand two key concepts:

Tracking Tags (or Pixels): These small code snippets capture user activity on your site.
Tracking IDs: These unique identifiers link your site to your Google Analytics account.

ℹ️ So you know: Some sites use language overrides. This means you might see Needs in place of Opportunities, Agencies in place of Programs, or Prerequisites in place of Qualifications.

Tracking Data with Google Analytics

To use Google Analytics on your site, you must first sign up for it.

Go to the Google Marketing Platform and click Get Started Today.
Select Start Measuring and fill out your information.
Google provides a tracking ID, which is needed to track data on your site.
Go to Settings > Main Settings > Custom Code.
Paste the tracking ID in the Google Analytics field and click Update Settings.

We support GA 5 Tags—G-XXXXXXXXXX.
Once you enter your code, you should be able to start accessing your data within 24 hours.